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RSS FeedComments November 4, 2011 by Jim · 3 CommentsFiled under: SEO Tags: GetListed Local University, getListed.org, SMB SEO Marketing October 31, 2011 by Jim · 7 CommentsFiled under: SEO Tags: DIY Canadian SEO, Online Marketing,博彩开户, SMB SEO Marketing October 28, 2011 by Jim · 10 CommentsFiled under: SEO October 24, 2011 by Jim · 3 Comments Filed under: SEO Tags: Innovation Factory, StartUp Weekend Hamilton October 21, 2011 by Jim · 3 CommentsFiled under: SEO Tags: Innovation Factory, SMB SEO Marketing, SoftwareHamilton October 17, 2011 by Jim · 14 CommentsFiled under: SEO Tags: Online Marketing, SEO Campaigns, SMB SEO Marketing October 14, 2011 by Jim · 4 CommentsFiled under: SEO Tags: Innovation Factory, Innovation Night, McMaster, SMB SEO Marketing, Startups October 11, 2011 by Jim · 4 CommentsFiled under: SEO October 7, 2011 by Jim · 6 Comments Filed under: SEO Tags: DemoCampHamilton, McMaster, Online Marketing, SMB SEO Marketing October 3, 2011 by Jim · 4 CommentsFiled under: SEO #LocalU – A Western New York Workshop Success! Okay, I’m back and all caught up from a quick 2 day trip down to Ellicottville, NY for the GetListed Local University workshops – and I’m pumped full of new information, eh! Yes, I was at another LocalU event last year in Cleveland…but learning never stops…so I signed up for this one as soon as I got word of same! What a great great and I mean great event! First, as a bit of explanation of what these events are and what they do….I thought that I’d acknowledge the leaders of same right off the bat! Read more Online Marketing Program: 2.2 On-Page OptimizationYou will need to use the original re-phrased keyword set as the base set for use in each website page’s “on-page” SEO. By this term you will need to understand all of the variables that exist on each of your <HTML> pages that will need to be modified – your <head> tags area, the <title> tag, the <body> contents text blocks, your <image> tags and their <alt> modifiers, your <header> and <footer> links, all on-page URLS and all interior navigational links and URLs too. This is a very detailed job that requires much knowledge of the “best practices” that are most current so that you will entail no search engine penalties for your website. Read more Online Marketing Program: 2.1 SEO-Keyword ResearchTime to turn to SEO and what it can do for your online marketing program – and for those of you who know this topic somewhat,百家乐代理, I’m sure you’d agree, that SEO can do wonders..so let’s begin with Keyword Research! First, you will need to attempt to define your Keyword phrases for your products or services; discover your competitor’s usage of their own keywords; develop a completely new set of keyword candidates for your own use and then re subscribe to the top 10 search engines. Read more StartUp Weekend Hamilton1: A Resounding Success!Yup, the best weekend I’ve ever spent in #HamOnt is over and I can tell you that it was “best” not only for me, for the 100+ attendants and participants but for the city of Hamilton itself! Everyone won and the big news is that everyone will continue to win! First, the sponsors deserve credit for their participation and belief that holding our first ever StartUp Weekend here in Hamilton would be an event that they could take a-hold of and use to promote our city and our new culture of startups! So a big thanks to Innovation Factory, to Intelex, to McMaster Innovation Park, to Inceptive Solutions, Mohawk College,博彩通, SoftMills and SoftwareHamilton too….their ability, skills and yes cash helped get this event up and running! Read more Friday Notes: Can’t wait for our first ever StartUpHamilton Event!I couldn’t have stated this any better than the folks over at our Innovation Factory – so thanks Stephanie and Tammy and Keanin and Mike and Ron!!!! And here’s the skinny on what I and hundreds of others are going to be doing this whole weekend at the McMaster Innovation Park headquarters – Read more Online Marketing Program: SEO Foundation TasksOkay, it’s time to move “up” our Online Marketing Success Pyramid, to the next level where weekly tasks abound – the SEO Campaign! But, what is an SEO Campaign you ask…. Search engine optimization (SEO) is the research-based approach of improving the volume and quality of traffic to a web site from search engines via “natural” (“organic” or “algorithmic”) search results. Search engine optimization targets the free, organic, natural, or left hand side of search and their ranking algorithms. Read more InnovationNight3: Hamilton StartUps Success!Once again, it was my pleasure to be asked by the Innovation Factory folks, to help coach and mentor the next batch of our Hamilton startups for their presentations to Innovation Night:3 held just last Wednesday nite at the MIPs Centre here in Hamilton! And what a batch it was! We had founders that were inventors, community builders, marketing mavens, new app builders and print publishers…and one and all were so damn passionate that it was a pretty easy task to coach them into developing their one or three minute presentations – and myself and the other coaches/mentors there all had a great time doing just that and I wanted to invest in a couple myownself, eh! Read more Online Marketing Program: 1.4 Conversion TrackingA/B and/or Multivariate Testing… The attention span on the Web has been decreasing ever since Google had arrived and changed the rules of the game. Now with millions of results available on any topic imaginable, the window to grab a visitor’s attention has decreased significantly (in 2002, the BBC reported it is about 9 seconds). Read more Student Software Entrepreneurism Opportunities: An Op-Ed View!While a Computer Science graduate student and lecturer at McMaster University I’ve often had graduating students ask me if I know if any “good jobs” are available. Students are having difficulty finding jobs that they find fulfilling intellectually, that offer opportunities for advancement, and that make them feel a sense of purpose by doing something important to them. I genuinely believe that even though the opportunities presented to students may seem bleak, the ability for students to create their own opportunity through software-based startups has never been better. Read more Online Marketing Program: 1.3 Call To Action – Part 2Yup, time to move along to Part 2 of our Call to Action area in our Online Marketing Program, and we begin with a look at color – and how it can influence and often determine the difference between an effective call to action and one that languishes in last place! Here’s what we’ve found, color info wise….compare some of the colors below with what you’re using – and what other successful websites use too! Do a survey….and use A/B testing to determine what works for your site!!! Read more Next Page » (责任编辑：admin) |